PIVOTAL by The Venture Project

PIVOTAL Helping Small Business Owners Adapt, Pivot & Thrive Feb 20 The Restaurant That Went Beyond the Dining Room: CPK How This Restaurant Became a National Brand When California Pizza Kitchen (CPK) first opened in 1985, it revolutionized casual dining with its innovative take on pizza. Over the years, it became a household name, but it still relied heavily on in-person dining for revenue. When the pandemic hit, CPK found itself struggling like many other restaurants. Instead of waiting for...

Feb 6 How This Coffee Brand Pivoted & Skyrocketed Sales During a Crisis From Struggling to Thriving: The Café That Reinvented Itself When the pandemic hit, thousands of local coffee shops faced closure. One small business, Blank Street Coffee, made a bold pivot that turned uncertainty into opportunity. The Challenge: With foot traffic disappearing overnight, the traditional coffee shop model wasn’t sustainable. Blank Street needed a way to keep sales flowing without relying on in-store...

Jan 15 this week >> Pivot Stories of 2024 ask yourself >> Motivation new >> Success JOURNALS arrived playbook >> Pivotal+ what's next >> At The Venture Project What Happened in 2024. As we bid farewell to 2024, it's a perfect moment to reflect on some of the year's most inspiring small business transformations. These stories are a testament to the resilience, adaptability, and innovation of entrepreneurs who turned challenges into opportunities. Here are 7 inspiring small business pivots that...

Dec 18 How Instagram Was Born from a Failed App & Changed the World This week, we’re diving into the incredible story of how Instagram, one of the most influential social platforms in the world, emerged from the ashes of a failed app. It’s a story of focus, adaptability, and resilience that proves the best business ideas often come from simplifying rather than expanding. Let’s break down how founders Kevin Systrom and Mike Krieger pivoted from an overcomplicated app into a cultural phenomenon...

November 27, 2024 Uncovering True Stories of Resilience This week, we’re highlighting Crumbl Cookies and how co-founders Sawyer Hemsley and Jason McGowan turned their cookie dreams into a national sensation. From nearly crumbling under early challenges to pivoting into a brand loved coast-to-coast, Crumbl Cookies’ journey shows how innovation, resilience, and a focus on customer experience can drive wild success. this week >> Pivotal Story lessons >> Top Tips playbook >> Pivotal+ favorites >>...