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PIVOTAL by The Venture Project

Pivotal Newsletter: How This Coffee Brand Pivoted and Skyrocketed Sales During a Crisis


Feb 6 How This Coffee Brand Pivoted & Skyrocketed Sales During a Crisis From Struggling to Thriving: The Café That Reinvented Itself When the pandemic hit, thousands of local coffee shops faced closure. One small business, Blank Street Coffee, made a bold pivot that turned uncertainty into opportunity. The Challenge: With foot traffic disappearing overnight, the traditional coffee shop model wasn’t sustainable. Blank Street needed a way to keep sales flowing without relying on in-store...
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